fix: harden editorial brand rendering and SEO

data/locales.yaml

@@ -13,6 +13,7 @@
   ageRestriction: 18
   responsibleGamblingOrgName: "BeGambleAware / GamCare"
   responsibleGamblingUrl: "https://www.begambleaware.org"
+  responsibleGamblingPhone: "0808 8020 133"
   currencySymbol: "£"
   requiredKycDocs:
     - "Passport, driving licence or national ID card"

i18n/de.yaml

@@ -28,6 +28,7 @@ affiliateDisclosure: "Partnerhinweis"
 allRightsReserved: "Alle Rechte vorbehalten."
 gambleResponsibly: "Verantwortungsvoll spielen"
 licenceStatement: "%s ist durch %s lizenziert und reguliert (Lizenznr. %s)."
+editorialSiteStatement: "%s ist eine unabhängige Informations- und Affiliate-Website, kein Glücksspielanbieter."
 overAgeOnly: "Nur für Erwachsene"
 sslSecured: "SSL-gesichert"
 licensedOperator: "Lizenzierter iGaming-Anbieter"

i18n/en.yaml

@@ -37,6 +37,7 @@ affiliateDisclosure: "Affiliate disclosure"
 allRightsReserved: "All rights reserved."
 gambleResponsibly: "Gamble responsibly"
 licenceStatement: "%s is licensed and regulated by %s (Licence No. %s)."
+editorialSiteStatement: "%s is an independent information and affiliate website, not a gambling operator."
 overAgeOnly: "Adults only"
 sslSecured: "SSL secured"
 licensedOperator: "Licensed iGaming operator"

layouts/_default/baseof.html

@@ -48,11 +48,10 @@
   </main>
 
   {{ partial "footer.html" . }}
-  {{ partial "cookie-consent.html" . }}
 
-  {{/* App bundle (age gate, cookie consent, games filter). Loads BEFORE Alpine so the
+  {{/* App bundle (age gate and games filter). Loads BEFORE Alpine so the
        gamesFilter component is registered on the alpine:init event. */}}
-  {{ $appJs := slice (resources.Get "js/age-gate.js") (resources.Get "js/cookie-consent.js") (resources.Get "js/games-filter.js") | resources.Concat "js/app.js" | minify | fingerprint "sha256" }}
+  {{ $appJs := slice (resources.Get "js/age-gate.js") (resources.Get "js/games-filter.js") | resources.Concat "js/app.js" | minify | fingerprint "sha256" }}
   <script defer src="{{ $appJs.RelPermalink }}" integrity="{{ $appJs.Data.Integrity }}" crossorigin="anonymous"></script>
 
   {{/* Alpine.js — vendored first-party (assets/js/vendor/alpine.js, pinned 3.14.8,

layouts/partials/cta-button.html

@@ -15,6 +15,10 @@
 {{- $text := .text | default "Visit Casino" -}}
 {{- $style := .style | default "primary" -}}
 {{- $size := .size | default "" -}}
+{{- $affiliateURL := $brand.affiliateBaseUrl | default "" -}}
+{{- $siteURL := strings.TrimSuffix "/" $page.Site.BaseURL -}}
+{{- $targetURL := strings.TrimSuffix "/" $affiliateURL -}}
+{{- if and $affiliateURL (ne $targetURL $siteURL) -}}
 
 {{- $subid := .subid | default "" -}}
 {{- if not $subid -}}
@@ -27,7 +31,7 @@
 {{- if not $subid -}}{{- $subid = $page.Type -}}{{- end -}}
 {{- if or (eq $subid "_index") (eq $subid "") -}}{{- $subid = "home" -}}{{- end -}}
 
-{{- $href := printf "%s?%s=%s" $brand.affiliateBaseUrl $brand.affiliateSubIdParam $subid -}}
+{{- $href := printf "%s?%s=%s" $affiliateURL $brand.affiliateSubIdParam $subid -}}
 
 {{- $classes := "btn-primary" -}}
 {{- if eq $style "secondary" -}}{{- $classes = "btn-secondary" -}}{{- end -}}
@@ -37,3 +41,4 @@
 {{- with .class -}}{{- $classes = printf "%s %s" $classes . -}}{{- end -}}
 
 <a href="{{ $href }}" class="{{ $classes }}" rel="sponsored nofollow noopener" target="_blank" data-affiliate data-subid="{{ $subid }}">{{ $text }}</a>
+{{- end -}}

layouts/partials/footer.html

@@ -18,6 +18,7 @@
       <p class="mt-3 text-sm text-white/70">{{ $brand.tagline }}</p>
       <div class="mt-4 flex items-center gap-3">
         {{- range $brand.socialLinks -}}
+          {{- if and .url (not (in .url ".example")) -}}
           <a href="{{ .url }}" target="_blank" rel="noopener nofollow" class="text-white/70 hover:text-white" aria-label="{{ .platform | title }}">
             {{- if eq .platform "twitter" -}}
               <svg class="h-5 w-5" viewBox="0 0 24 24" fill="currentColor" aria-hidden="true"><path d="M18.9 2H22l-7.5 8.6L23 22h-6.8l-5.3-7-6.1 7H1.7l8-9.2L1 2h7l4.8 6.4L18.9 2Zm-2.4 18h1.9L7.6 4H5.6l10.9 16Z"/></svg>
@@ -32,7 +33,11 @@
             {{- end -}}
           </a>
           {{- end -}}
+        {{- end -}}
       </div>
+      {{- with $brand.contactEmail -}}
+        {{- if not (in . ".example") -}}<p class="mt-3 text-sm"><a href="mailto:{{ . }}" class="text-white/80 hover:text-white">{{ . }}</a></p>{{- end -}}
+      {{- end -}}
     </div>
 
     {{/* Explore */}}
@@ -52,9 +57,6 @@
         {{- range $legal -}}
           <li><a href="{{ .RelPermalink }}" class="text-white/80 no-underline hover:text-white hover:underline">{{ .LinkTitle }}</a></li>
         {{- end -}}
-        <li>
-          <button type="button" onclick="window.openCookieSettings && window.openCookieSettings()" class="text-white/80 underline-offset-2 hover:text-white hover:underline">{{ i18n "cookieSettings" }}</button>
-        </li>
       </ul>
     </nav>
 
@@ -74,7 +76,11 @@
     <div class="site-container flex flex-col gap-3 py-6 text-xs text-white/60 md:flex-row md:items-center md:justify-between">
       <p>
         <span class="mr-2 inline-flex items-center rounded bg-white/10 px-2 py-1 font-bold text-white"><span data-age-value>{{ $brand.ageRestrictionDefault }}</span>+ {{ i18n "gambleResponsibly" }}</span>
+        {{- if and $brand.legalOperatorName $brand.licenseAuthority $brand.licenseNumber (not (in $brand.licenseNumber "XXX")) -}}
           {{ printf (i18n "licenceStatement") $brand.legalOperatorName $brand.licenseAuthority $brand.licenseNumber }}
+        {{- else -}}
+          {{ printf (i18n "editorialSiteStatement") $brand.name }}
+        {{- end -}}
       </p>
       <p>
         &copy; {{ now.Year }} {{ $brand.name }}. {{ i18n "allRightsReserved" }}

layouts/partials/head-seo.html

@@ -3,11 +3,10 @@
        fall back sensibly to brand data. */ -}}
 {{- $brand := .Site.Data.brand -}}
 
-{{- $title := "" -}}
+{{- $pageTitle := .Params.seoTitle | default .Params.title | default .Title -}}
-{{- if .IsHome -}}
+{{- $title := $pageTitle -}}
-  {{- $title = .Params.title | default (printf "%s | %s" $brand.name $brand.tagline) -}}
+{{- if and (not .IsHome) (not (in (lower $pageTitle) (lower $brand.name))) -}}
-{{- else -}}
+  {{- $title = printf "%s | %s" $pageTitle $brand.name -}}
-  {{- $title = printf "%s | %s" (.Params.title | default .Title) $brand.name -}}
 {{- end -}}
 
 {{- $desc := "" -}}
@@ -19,30 +18,55 @@
 {{- $desc = $desc | plainify | chomp | truncate 160 -}}
 
 {{- /* Per-page OG image override (.Params.image) with fallback to the site default. */ -}}
-{{- $ogImage := (.Params.image | default .Site.Params.ogImage) | absURL -}}
+{{- $imagePath := .Params.image | default .Site.Params.ogImage -}}
+{{- $ogImage := cond (ne $imagePath "") ($imagePath | absURL) "" -}}
+{{- $ogImageAlt := .Params.imageAlt | default (printf "%s - %s" $brand.name $pageTitle) -}}
+{{- $ogLocale := $brand.defaultLocale | default .Language.LanguageCode | default .Language.Lang -}}
+{{- range $brand.supportedLocales -}}
+  {{- if or (eq . $.Language.LanguageCode) (hasPrefix . (printf "%s-" $.Language.Lang)) -}}{{- $ogLocale = . -}}{{- end -}}
+{{- end -}}
+{{- $isPlaceholderHost := or (in (lower .Site.BaseURL) "example.com") (in (lower .Site.BaseURL) ".example") -}}
+{{- $noindex := or .Params.noindex $isPlaceholderHost (eq .Kind "404") -}}
+{{- $schemaType := .Params.schemaType | default "none" -}}
+{{- $isArticle := in (slice "Article" "Review") $schemaType -}}
+{{- $canonical := .Params.canonicalURL | default .Permalink -}}
 
 <title>{{ $title }}</title>
 <meta name="description" content="{{ $desc }}">
-<link rel="canonical" href="{{ .Permalink }}">
+{{- if ne .Kind "404" }}
-<meta name="robots" content="{{ if .Params.noindex }}noindex,nofollow{{ else }}index,follow{{ end }}">
+<link rel="canonical" href="{{ $canonical }}">
-<meta name="author" content="{{ $brand.name }}">
+{{- end }}
+<meta name="robots" content="{{ if $noindex }}noindex,follow{{ else }}index,follow{{ end }}">
+<meta name="author" content="{{ .Params.authorName | default $brand.name }}">
 
 {{- /* Open Graph */ -}}
-<meta property="og:type" content="{{ if .IsPage }}article{{ else }}website{{ end }}">
+<meta property="og:type" content="{{ if $isArticle }}article{{ else }}website{{ end }}">
 <meta property="og:title" content="{{ $title }}">
 <meta property="og:description" content="{{ $desc }}">
 <meta property="og:url" content="{{ .Permalink }}">
 <meta property="og:site_name" content="{{ $brand.name }}">
-<meta property="og:locale" content="{{ replace (.Language.LanguageCode | default .Language.Lang) "-" "_" }}">
+<meta property="og:locale" content="{{ replace $ogLocale "-" "_" }}">
-<meta property="og:image" content="{{ $ogImage }}">
+{{- with $ogImage }}
-<meta property="og:image:width" content="1200">
+<meta property="og:image" content="{{ . }}">
-<meta property="og:image:height" content="630">
+<meta property="og:image:alt" content="{{ $ogImageAlt }}">
+<meta property="og:image:width" content="{{ $.Params.imageWidth | default 1200 }}">
+<meta property="og:image:height" content="{{ $.Params.imageHeight | default 630 }}">
+{{- end }}
+{{- if and $isArticle (not .Date.IsZero) }}
+<meta property="article:published_time" content="{{ .Date.Format "2006-01-02T15:04:05Z07:00" }}">
+{{- end }}
+{{- if and $isArticle (not .Lastmod.IsZero) }}
+<meta property="article:modified_time" content="{{ .Lastmod.Format "2006-01-02T15:04:05Z07:00" }}">
+{{- end }}
 
 {{- /* Twitter */ -}}
 <meta name="twitter:card" content="summary_large_image">
 <meta name="twitter:title" content="{{ $title }}">
 <meta name="twitter:description" content="{{ $desc }}">
-<meta name="twitter:image" content="{{ $ogImage }}">
+{{- with $ogImage }}
+<meta name="twitter:image" content="{{ . }}">
+<meta name="twitter:image:alt" content="{{ $ogImageAlt }}">
+{{- end }}
 
 {{- /* hreflang alternates for the multilingual build. No-op on single-language
        sites (.IsTranslated is false), so it is safe to keep permanently. URL

layouts/partials/locale-switcher.html

@@ -62,9 +62,20 @@
 
     function init() {
       var brand = window.__BRAND__ || {};
+      var pageLocale = document.documentElement.lang || "";
       var stored = null;
       try { stored = localStorage.getItem("siteLocale"); } catch (e) {}
-      apply(stored || brand.defaultLocale);
+      var preferred = stored;
+      if (pageLocale) {
+        var locales = window.__LOCALES__ || [];
+        for (var i = 0; i < locales.length; i++) {
+          if (locales[i].locale === pageLocale || locales[i].locale.indexOf(pageLocale + "-") === 0) {
+            preferred = locales[i].locale;
+            break;
+          }
+        }
+      }
+      apply(preferred || brand.defaultLocale);
       // If a region selector is present (reintroduced later), wire it up.
       document.querySelectorAll("[data-locale-switcher]").forEach(function (sel) {
         sel.addEventListener("change", function () { apply(this.value); });

layouts/partials/responsible-gambling-block.html

@@ -6,21 +6,27 @@
 {{- $variant := .variant | default "full" -}}
 {{- $brand := $page.Site.Data.brand -}}
 {{- $locales := $page.Site.Data.locales -}}
-{{- $currentLocale := $page.Language.LanguageCode | default $brand.defaultLocale -}}
+{{- $currentLocale := $brand.defaultLocale -}}
+{{- range $brand.supportedLocales -}}
+  {{- if or (eq . $page.Language.LanguageCode) (hasPrefix . (printf "%s-" $page.Language.Lang)) -}}{{- $currentLocale = . -}}{{- end -}}
+{{- end -}}
 {{- $default := "" -}}
 {{- with where $locales "locale" $currentLocale -}}{{- $default = index . 0 -}}{{- end -}}
 {{- $age := $brand.ageRestrictionDefault -}}
 {{- $orgName := "your national support service" -}}
 {{- $orgUrl := "#" -}}
+{{- $orgPhone := "" -}}
 {{- with $default -}}
   {{- $age = .ageRestriction -}}
   {{- $orgName = .responsibleGamblingOrgName -}}
   {{- $orgUrl = .responsibleGamblingUrl -}}
+  {{- $orgPhone = .responsibleGamblingPhone | default "" -}}
 {{- end -}}
 
 {{- if eq $variant "compact" -}}
   <p>{{ printf (i18n "rgCompactIntro") $age }}</p>
   <p class="mt-2">{{ i18n "rgNeedHelp" }} <a data-rg-link href="{{ $orgUrl }}" target="_blank" rel="noopener nofollow" class="font-semibold text-white underline"><span data-rg-name>{{ $orgName }}</span></a>.</p>
+  {{- with $orgPhone }}<p class="mt-2">Free helpline: <a href="tel:{{ replace . " " "" }}" class="font-semibold text-white underline">{{ . }}</a>.</p>{{ end -}}
 {{- else -}}
   <div class="prose-content">
     <p>
@@ -52,7 +58,7 @@
             <tr>
               <td>{{ .label | default .locale }}</td>
               <td>{{ .ageRestriction }}+</td>
-              <td><a href="{{ .responsibleGamblingUrl }}" target="_blank" rel="noopener nofollow">{{ .responsibleGamblingOrgName }}</a></td>
+              <td><a href="{{ .responsibleGamblingUrl }}" target="_blank" rel="noopener nofollow">{{ .responsibleGamblingOrgName }}</a>{{ with .responsibleGamblingPhone }}<br><a href="tel:{{ replace . " " "" }}">{{ . }}</a>{{ end }}</td>
             </tr>
           {{- end -}}
         </tbody>

layouts/partials/schema-jsonld.html

@@ -16,18 +16,16 @@
       "url" .Site.BaseURL
       "logo" ($brand.logoPath | absURL)
       "description" $brand.tagline
-      "email" $brand.contactEmail
-      "foundingDate" (printf "%d" (int $brand.foundedYear))
       "sameAs" $sameAs
   -}}
+  {{- with $brand.contactEmail -}}{{- if not (in . ".example") -}}{{- $data = merge $data (dict "email" .) -}}{{- end -}}{{- end -}}
+  {{- with $brand.foundedYear -}}{{- if gt (int .) 0 -}}{{- $data = merge $data (dict "foundingDate" (printf "%d" (int .))) -}}{{- end -}}{{- end -}}
   <script type="application/ld+json">{{ $data | jsonify | safeJS }}</script>
 
 {{- end -}}
 
-{{- if or .IsHome (eq $type "FAQPage") .Params.showFaqAccordion -}}
+{{- if eq $type "FAQPage" -}}
-  {{- $faqKey := printf "faq.%s" .Language.Lang -}}
+  {{- $faqs := .Params.faqItems | default .Site.Data.faq -}}
-  {{- $faqs := index .Site.Data $faqKey -}}
-  {{- if not $faqs -}}{{- $faqs = .Site.Data.faq -}}{{- end -}}
   {{- $items := slice -}}
   {{- range $faqs -}}
     {{- $items = $items | append (dict
@@ -36,41 +34,64 @@
         "acceptedAnswer" (dict "@type" "Answer" "text" .answer)
     ) -}}
   {{- end -}}
+  {{- if gt (len $items) 0 -}}
     {{- $data := dict
         "@context" "https://schema.org"
         "@type" "FAQPage"
         "mainEntity" $items
     -}}
     <script type="application/ld+json">{{ $data | jsonify | safeJS }}</script>
+  {{- end -}}
 
 {{- end -}}
 
-{{- if and (eq $type "Article") .Params.showRatingWidget -}}
+{{- if eq $type "Review" -}}
   {{- $authorName := .Params.authorName | default $brand.name -}}
   {{- $authorType := cond (isset .Params "authorName") "Person" "Organization" -}}
   {{- $data := dict
       "@context" "https://schema.org"
       "@type" "Review"
       "headline" (.Params.h1 | default .Title)
+      "description" (.Params.description | default .Summary | plainify)
       "url" .Permalink
-      "datePublished" (.Date.Format "2006-01-02")
-      "dateModified" (.Lastmod.Format "2006-01-02")
       "author" (dict "@type" $authorType "name" $authorName)
       "publisher" (dict "@type" "Organization" "name" $brand.name "logo" (dict "@type" "ImageObject" "url" ($brand.logoPath | absURL)))
-      "itemReviewed" (dict "@type" "Organization" "name" $brand.name)
+      "itemReviewed" (dict "@type" "Organization" "name" (.Params.reviewedOrganization | default .Title))
       "reviewRating" (dict "@type" "Rating" "ratingValue" (.Params.rating | default $brand.ratingValue) "bestRating" 5 "worstRating" 1)
   -}}
+  {{- if not .Date.IsZero -}}{{- $data = merge $data (dict "datePublished" (.Date.Format "2006-01-02")) -}}{{- end -}}
+  {{- if not .Lastmod.IsZero -}}{{- $data = merge $data (dict "dateModified" (.Lastmod.Format "2006-01-02")) -}}{{- end -}}
   <script type="application/ld+json">{{ $data | jsonify | safeJS }}</script>
 {{- else if eq $type "Article" -}}
+  {{- $authorName := .Params.authorName | default $brand.name -}}
+  {{- $authorType := cond (isset .Params "authorName") "Person" "Organization" -}}
   {{- $data := dict
       "@context" "https://schema.org"
       "@type" "Article"
       "headline" (.Params.h1 | default .Title)
+      "description" (.Params.description | default .Summary | plainify)
       "url" .Permalink
-      "datePublished" (.Date.Format "2006-01-02")
+      "mainEntityOfPage" (dict "@type" "WebPage" "@id" .Permalink)
-      "dateModified" (.Lastmod.Format "2006-01-02")
+      "author" (dict "@type" $authorType "name" $authorName)
-      "author" (dict "@type" "Organization" "name" $brand.name)
       "publisher" (dict "@type" "Organization" "name" $brand.name "logo" (dict "@type" "ImageObject" "url" ($brand.logoPath | absURL)))
   -}}
+  {{- with (.Params.image | default .Site.Params.ogImage) -}}{{- $data = merge $data (dict "image" (. | absURL)) -}}{{- end -}}
+  {{- if not .Date.IsZero -}}{{- $data = merge $data (dict "datePublished" (.Date.Format "2006-01-02")) -}}{{- end -}}
+  {{- if not .Lastmod.IsZero -}}{{- $data = merge $data (dict "dateModified" (.Lastmod.Format "2006-01-02")) -}}{{- end -}}
   <script type="application/ld+json">{{ $data | jsonify | safeJS }}</script>
+{{- else if and (eq $type "HowTo") .Params.howToSteps -}}
+  {{- $steps := slice -}}
+  {{- range .Params.howToSteps -}}
+    {{- $steps = $steps | append (dict "@type" "HowToStep" "name" .name "text" .text) -}}
+  {{- end -}}
+  {{- if gt (len $steps) 0 -}}
+    {{- $data := dict
+        "@context" "https://schema.org"
+        "@type" "HowTo"
+        "name" (.Params.h1 | default .Title)
+        "description" (.Params.description | default .Summary | plainify)
+        "step" $steps
+    -}}
+    <script type="application/ld+json">{{ $data | jsonify | safeJS }}</script>
+  {{- end -}}
 {{- end -}}

layouts/partials/trust-badges.html

@@ -7,16 +7,15 @@
       <span class="grid h-5 w-5 place-items-center rounded-full bg-white/20"><span data-age-value>{{ $brand.ageRestrictionDefault }}</span></span>
       {{ i18n "overAgeOnly" }}
     </span>
+    {{- if and $brand.licenseAuthority $brand.licenseNumber (not (in $brand.licenseNumber "XXX")) }}
       <span class="inline-flex items-center gap-2 rounded-full border border-white/20 px-3 py-1">
         <svg class="h-4 w-4" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" aria-hidden="true"><path stroke-linecap="round" stroke-linejoin="round" d="M12 3l7 4v5c0 4.4-3 8.3-7 9-4-0.7-7-4.6-7-9V7l7-4z"/></svg>
         {{ $brand.licenseAuthority }}
       </span>
+    {{- end }}
     <span class="inline-flex items-center gap-2 rounded-full border border-white/20 px-3 py-1">
       <svg class="h-4 w-4" viewBox="0 0 24 24" fill="none" stroke="currentColor" stroke-width="2" aria-hidden="true"><path stroke-linecap="round" stroke-linejoin="round" d="M9 12l2 2 4-4m6 2a9 9 0 11-18 0 9 9 0 0118 0z"/></svg>
       {{ i18n "sslSecured" }}
     </span>
-    <span class="inline-flex items-center gap-2 rounded-full border border-white/20 px-3 py-1">
-      {{ i18n "licensedOperator" }}
-    </span>
   </div>
 </div>

layouts/robots.txt

@@ -1,4 +1,9 @@
 User-agent: *
+{{- if or (in (lower .Site.BaseURL) "example.com") (in (lower .Site.BaseURL) ".example") }}
+Disallow: /
+{{- else }}
 Allow: /
+Disallow: /admin/
 
 Sitemap: {{ "sitemap.xml" | absURL }}
+{{- end }}

layouts/sitemap.xml

@@ -0,0 +1,27 @@
+{{- printf "<?xml version=\"1.0\" encoding=\"utf-8\" standalone=\"yes\"?>" | safeHTML }}
+<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9" xmlns:xhtml="http://www.w3.org/1999/xhtml">
+  {{- if not (or (in (lower .Site.BaseURL) "example.com") (in (lower .Site.BaseURL) ".example")) }}
+  {{- $language := .Language.Lang }}
+  {{- range where .Site.AllPages "Language.Lang" $language }}
+    {{- if and (not .Params.noindex) (ne .Kind "404") (ne .Kind "taxonomy") (ne .Kind "term") }}
+  <url>
+    <loc>{{ .Permalink }}</loc>
+      {{- if not .Lastmod.IsZero }}
+    <lastmod>{{ .Lastmod.Format "2006-01-02" }}</lastmod>
+      {{- end }}
+      {{- if .IsTranslated }}
+        {{- range .AllTranslations }}
+    <xhtml:link rel="alternate" hreflang="{{ .Language.LanguageCode | default .Language.Lang }}" href="{{ .Permalink }}" />
+        {{- end }}
+        {{- $defaultLang := (index site.Languages 0).Lang }}
+        {{- range .AllTranslations }}
+          {{- if eq .Language.Lang $defaultLang }}
+    <xhtml:link rel="alternate" hreflang="x-default" href="{{ .Permalink }}" />
+          {{- end }}
+        {{- end }}
+      {{- end }}
+  </url>
+    {{- end }}
+  {{- end }}
+  {{- end }}
+</urlset>